"We have been able to recognize to our satisfaction that where our message has been received - says Andrea Maligno, marketing manager of the Piedmont company - results have been great, both under the 'emotional'impact on clients as well as under the loyalty profile of those very same clients. Offering (further than the traditional products) authentic oasis arousing the five senses and "cuddling" them, bring the client to share with us and with the chemist a true interaction, by wich efficacy, beauty and pleasure are on the same level".
Maligno's speech can be summarised in one sole word (wich may also be intended as an imperative), and that is: appreciation. Starting from the zones where the client can use cabins to regenerate himself - by way of images and aromas - to the exclusive herbal and cosmetic zones, anyone in pharmacies of Maligno Industriarredamenti's creation has the possibility of "rediscovering" his identity in the appreciation of his every day time. In terms of success, results have not been long to arrive. "We offer 'turn-key' ideal environment for the creation of something totally different from the usual life of a pharmacy - continues Andrea Maligno - something that allow the creation of a new route truly out of times, and protected against any sudden change of society. The only thing that counts is the imprint that is given to the environment in order that the pharmacy may express its own personality as well as that of the clients".
This is the very same philosophy that has brought Maligno to become a milestone, at world level, in the luxury ebony works. But non only in the field of pharmacies. The Beinette company, further than being a unique entirety of ebony tradition (which will soon celebrate its 60 years of age) - is capable of joining the most avant-garde experimentation to the most wide range of materials. A source into which any architect can pick. You only have to wish for it. Any professional in such field can find at Maligno Industriarredamenti the availability of a unique competence and a test bench in order to experiment the feasibility of any project or dream. To be skilled in glancing from the top, also means all this.